Marketing Planning and Strategy (Organizations or Individuals) 2 Assignment

Marketing Planning and Strategy (Organizations or Individuals) 2 - Assignment Example One of the most effective tools is to get the customers involved in the marketing process through the social networking sites such as Facebook, MySpace and LinkedIn. Additionally, it is recommended that the customers’ opinions are sought during the testing or initial phase so that they feel part of the entire marketing campaign (Hennig-Thurau et al., 2010; Kotler & Keller, 2011). Both marketers and consumers are crucial elements for effectiveness of the marketing programs. Since the consumers are at the consumption end, the marketing team has to make sure that the messages are communicated via the most frequently used mediums such as social media, technological gadgets (smartphones, tablets) and Television (Akroush, 2012; Kotler & Keller, 2011). Hence, the marketers and consumers have to work like a team so that they can reap the benefits of successfully meeting the customer’s demands. At present, the latest trend in marketing is to develop a two-way strategy which will ease the message delivery and receiving procedure. The professionals have to utilise the mediums available in the market with complete and strategic analysis so that the company can survive in the ever changing market. Hennig-Thurau, T., Malthouse, E., Friege, C., Gensler, S., Lobschat, L., Rangaswamy, A., & Skiera, B. (2010). The impact of new media on customer relationships. Journal of Service Research, 13(3),

The HR Director - about JAL Essay Example | Topics and Well Written Essays - 3000 words - 2

The HR Director - about JAL - Essay Example I would appreciate if the JAL and IASCO workers could come up to me and share with me what they feel about the entire working regime in place and how they can contribute towards a changing climate. This would put an end to the acrimony which has arisen within the JAL umbrella and which needs to be taken care of at the very earliest (Tomei 2003). The organizational fabric is getting hurt and this cannot be tolerated at all. So it is in the best interest of the organization to keep away those factors which are creating some form of nuisance and find a way to deal with him in a very strict and harsh way. On the same token, all out efforts would be made to ensure that there are no problems left at the end, so that the JAL employees and the IASCO workers could take a sigh of relief. The tension thus existent could be thwarted if I am steadfast in my approach to resolve all disputes and if I am geared to meet these problems in a head on manner, which I shall promise to do with all my faith and conviction. I believe the business is going wrong because there is no set philosophy of the work as such. The employees are uncertain about their jobs and some of them think of the other clan as the inferiority group, which is abysmal to state the least. I would take notice of this in a very strict way because at the end of the day, each employee there is meant to attend work so that they can give their best, and not to indulge in petty issues and fights. My aim is to address these matters because these mean a lot for the sake of the organization and which is in essence hurting the cause of JAL as a single unit. The business is also going wrong because no one is paying attention at the moment, and much care has to be brought in within the related equation. At the beginning of my term, I would make it clear that discipline would rule the roost because it is the only thing that unifies the organization as a single entity. If the employees are disciplined enough to understand that their organizational basis depends on their courteous behaviors and actions, the organization shall return the favor to them as well.  

Letter :: essays research papers

Legislator Donald Trotta Dear Donald Trotta   Ã‚  Ã‚  Ã‚  Ã‚  My name is Jeffrey Magloire and I am a current matriculating student at Sullivan County Community College I have a couple of issues that I wanted to bring forward to your attention. As you may or may not know Sullivan County Community College has just constructed a new dormitory for incoming students. This Dormitory has opened up doors to many students that could not handle the commute to and from school. Although the dormitory has been an advantage to students traveling; the students have been living in poor condition for the last five weeks. The first problem occurred the day we walked in. The students were put into rooms where the paint smell was still resident and was the cause of two asthma attacks. We still have not received camera’s which would have been no problem if they had more than two security guards for each shift in our 350 capacity student dorm. I have read the contract that was handed to me and the dormitory has violated many promises made on that contract. The first violation has made many students drop out of school and go home and miss one semester of school. The Dormitory Corporation promised us daily maintenance on all of our bathrooms but the maintenance workers come only three times a week which has raised hazardous fumes coming from the bathroom and also the bathroom utensils are not available to students frequently which has deferred the students from having proper hygiene. The roof fire alarm has not been turned off due to the shortness of security officers and the alarm goes off every night due to loitering. They also promised that we will have telephone service which has not been honored and most of students have no way of contacting their friends and family. The School has one phone line and that one phone line is occupied by resident assistant, resident managers, security and is also the phone that security uses to contact the fire department in case of emergency.

Science, Philosophy and Society

Subject: Science, Philosophy and Society Question: Do you know you are not in the Matrix, and does it matter? From my understanding, I am not live in a real life, I live in some kind of system such as Matrix Philosophers and physicists were discussed a lot about the matrix that we live in, so and they gave much more ideas about the computer simulation and a real life. From my point of view, we are absolutely live in the matrix, and the life is not real that we live. I think the world is somehow like a system and everything depends on one another. And I have enough clear reasons and examples to prove that. So if we think carefully and logically, we can admit that the life we live in is not real. Why?Let's think logically, about on the planet Earth that we live in. If the moon was just a little bit further or closer away from our planet how that would affect and change everything and if we were further closer to the sun how that would affect and change everything and how our body has these complex functions process oxygen and sunlight what it produces and we it's so complicated. And how we create, so we have been created right everything that we create in our society starts with a thought by our brain. The world we live in feels normal and ordinary. It feels like this is just how humans exist and always existed. But its not. According to my understanding, our planet is going round its axis, and we can not live on the planet than from the planet Earth. We are protected by the layers of the sky, and we are given air and water for our lives, and we will do other important things for survive by ourselves. For example; we are creating different types of physical and intelligent techniques to make things physically easer, and we are contrive different kind of products to use; we cultivate different kinds of plans to eat. If we do not do these things, we can not possibly imagine our lives. So from my understanding, it's just like a perfectly structured program, and we've got this perfectly structured program, we have to play for alive and we have programmed into this planet Earth. Maybe my ideas are wrong, but think carefully, that our brain and body is such a perfectly structured system. For example; if we smell, hear, eat, touch, or see anything, we can not say it's all real because everything we fell that automatically will send signals to our basic system which is brain. So we can easily say it is somehow like a system. If we do not have a brain we can not feel at all. Take an example of the stomach, and this is very complex such as other organisms is works like a system. So single cell of the 10000 trillions cells in our body actually has its own intelligence, yes is it incredible but when we zoom it, we can see it like a universe.Furthermore, how do we know that anything is exists how do we know there's a world outside my mind I look around there a world of cars and tables and trees and buildings how do really that any of it is real I think none of them is real, so why? Because, many things that we see and the physical objects is not to show us the truth it is to hide the truth so that we do not have to deal with all that complexity and we have a little eye candy for our species that let us do what we need to do to stay alive. So we can see only outsides and we cannot see inside that things and as will as any kind of very little things. We can only see things simpler, but it will look totally different when we look at it with microscopic, closely-distinct, and distant proximity devices. For example, we cannot see bacteria floating in the air, so millions of different kinds of bacteria fly in the air we breathe. We cannot afford to see very small insects and neither plants. So I admire that everything that we see is not real. We see and feel this truth, but that does not mean we live in real life. We only see tenth of what we see around us, this mean we only see falsehood but not real.I believe that all people are created by Allah and live in a real life. And I want to say an example of a book created by God, the book is called Quran. If we take Islam from a religious point of view, if we see the Quran which is 1400yrs old, still mentions many facts which is we are not live in real life, for example we cannot see and feel any kind of the soul and the snouts, and this cannot be seen by human eyes, but animals can see it and also they can be seen on the camera images we are just living in a system that God has created, but we can see real life after we die. Some people may claim that the Quran was changed as new scientific facts were discovered. But this cannot be the case, because it is a historically documented fact that the Quran is preserved in it is original language. A Quran was written down and memorised by people during the lifetime of the Prophet Muhammad.Thank you for your time.

Why Financial Information Is Required Finance Essay - Free Essay Example

Sample details Pages: 8 Words: 2430 Downloads: 7 Date added: 2017/06/26 Category Finance Essay Type Argumentative essay Did you like this example? One of the most important factors in decision making process is information from various sources. Financial Information play a vital role in the process of decision making and help management to make a perfect strategic business plan for the organization to achieve its goal. However, most financial informant comes from the financial statement of the company which includes Income Statement, Retain Earnings, Balance Sheet and Cash follow Statement of a particular period of time. Don’t waste time! Our writers will create an original "Why Financial Information Is Required Finance Essay" essay for you Create order Financial Ratio Analysis are use to compare within or against competitor performance. In addition, Governance in private and public sector is differ in structure of the corporation, by rules and regulation, accountability of the board as well as the decision process also vary between private and government owned public limited organization. 2. Task 1: You are a senior manager in small but growing company; prepare a briefing paper for decision making for the board of management Why Financial Information is required in Formulating Business Strategy? Financial information is very important for making Business strategy for the organization. Financial information generally includes financial statement and reports for a particular period of time in numeric value. Financial Statement consist Income Statement, Balance Sheets, Retain Earnings as well as cash follow. Financial Information helps investors and creditors of the company to evaluate the companys performance over time (Smith et. al., 1988). However, the information management get from Financial Statement is vital for whole companys business strategy and particularly it helps marketing department to formulate a Strategic Marketing plan for the organization. It gives the information about how a product is gardening present in relation to its cost, than management can decide to enhance marketing effort and promotion budget for that particular product. On the other hand if that product is no longer making enough money than management can decide to cut off the promotion budge t for that product because of its non-viability (Morden, 1993). In addition, from financial Information management of the company who makes the overall business plan for the company can know the overall financial situation of the company. Balance Sheet of the financial statement provides the companys total Assets and Liabilities and Equity information. Financial information also provides operating results of the organization such as total revenue and expenditure and profit and loss for a particular time (Smith et. al., 1988). Also, financial information provide the cash follow statement of the organization which help management to understand that weather company has enough money to pay its expenses and assets purchase for the operation of the organization (Elliot, 2008). The Major issue involved in Business Strategy. Business Strategy of the organization is the method to achieve its final Goal. Generally Business Strategy is a long-term planning, mostly 3-5 years or sometimes even longer than that. There are any issue involved in Business Strategy as it is the means of success of the organization. Business Strategy can be considered as three stages. They are, Strategic Analysis, here company find out the companies Strength, Weakness, Opportunity and Threats (SWOT Analysis), Strategic formulation, here the choose is made what to do, and Implementation of the Strategy means bring the strategy into action (Wit and Meyer, 1998). However, to implement the business strategy in action management face communication problem as well as organizational structure could be another problem. Strategy may need change in the way of working of the employees of the organization but workface could resist to change and become de motivated thus decrease the workforce efficiency of the organization (Morden, 1993). In addition, another main issue of business strategy is resource issue. For example, raise investment for new factor for business expansion or meet demands. Business Strategy also concerned with on what product or service to assign the major resources. In addition, business strategy also concern with business activities such as what where to made for competitive advantage (Johnson and Scholes, 1999). However, another common problem arise in business strategy is conflict among the department within the organization to allocate the funds. However, to make a business strategy for a Small Organization management face many problem such as access to skilled staff, government rules and regulation, fair environment for competition in market, and access to finance (Johnson and Scholes, 1999). . Therefore, to implement the strategy successfully company must adopt perfect management process or structure to bring the needed change. The key financial information required when strategic decision are made. One of the most important factors in decision making in business is quality information for the business external and internal environment or performance. Most of this information comes from the accounting information system and financial statements of the company. Financial statement provides realistic business performance or condition of the organization to the management to make strategic decision in the business process (Smith et. al., 1988). However, key financial information includes companys profitability, liquidity, leverage, activity, economic ratio. The entire ratio comes from the balance sheet of the organization. Liquidity ratio analysis gives the information about the companys ability to pay its current liabilities. Liquidity ratio 1:1 is perfect for the organization, if it less than that management can take measure how to solve this problem. Also, profitability ratio gives the information about the return on Investment Company making for the shareholder of the orga nization. In addition, Economic ration provide the measure about the revenue in terms of expense of the organization. If expense is greater or unexpected than management can take measure to identify the problem ((Elliot et. al., 2008). Financial Information helps companys management to compare present situation to previous situation as well as compare against competitor performance in same time of period. Financial information let management to see the business growth or loss. Also it lets management know the market position in terms of consumer spending on the companys product. From financial data company can forecast the future demand of the service or product of the company and stock more efficiently to decrease inventory cost. Financial information also help management to decided where the demand of a particular product in which time of the year. It also helps management to decide the price change of the product increase or decrease (Smith et. al., 1988). 3. Task 2: Choose a large Organization to research and obtain its latest published financial information covering the last three years. Prepare a report which contains Why the published financial information is structured in that way? The chosen company is Apple Corporation and its Financial Statement given in Appendix 1 Financial Information is very important in modern economic development; organization needs to prepare the financial statement that is accepted by the professional standard and firms industry practice. Generally company published financial report at the end of quarter or year. However, Financial statement includes the financial information of the company provides all necessary financial information (Higgins, 2007). GAAP (Generally Accepted Accounting Principles) and IFRS (International Financial Reporting Standards) oblige to every organization to publish financial statement in that structured way that are fair and inclusive. Structure of the financial information data is essential because its accepted by the professional standard and helps the potential user (international or own country) to understand organizational picture easily (Smith et. al., 1988).y. The main Stakeholder who will use the published information and for what purpose The user of financial information is following below (Higgins, 2007): Managers: They are the most common and day to day decision maker. They need to know financial information to know the how things are going financially and present financial status of the company to make decision. Owner or Share holder of the organization: Owners always want to know that their business is making profit or not. Actually, they want to know all types of financial situation to make decision about their investment. Investors: Investor maybe present or potential, in order to make decision about their investment they need to know financial information about the company. Creditors: Another kind of user (bank or investment firm) of the financial information, they always want o know the risk involved to their credit. Tax inspector needs the financial information in order to calculate taxes payable. An explanation of where both long-term and short-term finance has been raised and used Short Term Finance has been raised and used: The short-term finance of the Apple Corporation has been raised from Account Payable, Accrued Expenses, Current Income Taxes Payable, Other current liabilities as well as unearned revenues. However, total short term investment of the Apple Corporation is $18,201 million (Appendix) Long Term Finance has been raised and used: The long term finance has been raised from Common stock, Retained earnings and comprehensive income and used in Plant and equipment, long term investment, inventory account receivable etc (Appendix) Calculation of the Key financial ratios, including cash follow analysis and a comment on the findings. There are various types of financial ratio such as profitability, liquidity, capital structure, stock market ratio. Key Ratio Analysis from the information in Appendix: 1. Net Profit margin for the year 2012: Net Profit/Sales * 100 = 41733 / 156508 * 100 = 26.66% Net profit margin for the year 2012 is 26.66% is not satisfactory enough. 2. Current Ratio for the 2012: Current Assets / Current Liabilities = 57,653/38,542 = 1.5x Current ratio for the year 2012 is 1.5x which is safe. 3. Total assets Turnover: Cost of Goods Sold / Total Assets =87,846 / 176,064 = 0.49x Total assets turnover for the year 2012 is 0.49 which is not good. 4. Current assets Turnover: Cost of Goods Sold / Current Assets = 87,846 / 57,653 =1.5x Current asstes turnover for the year 2012 is 1.5 which is good. Cash follow is the number appears in the cash follow statement by operating activities. Cash follow is the sum of the companys net income. There are three m ain category of cash follow. (Cash follow from operating, investing as well as financing activities) (Wood, 2008). An explanation of the different methods that could be used for appraising capital projects and the strength of each Different investment appraisal technique has been used by the companies. There is no single method of appraisal technique. This is a mechanism help the management for decision making in organization. The main two method of Appraisal Technique is discussing below (Elliott et. al., 2008): Accounting Rate of Return: This is calculated by dividing the average annual profits by the average investment cost (Baker and Wallage 2000). Internal Rate of Return: This is an alternative method to decide capital investment decision. It represents the true interest rate that earn on investment over time (Baker and Wallage, 2008). Capitals Appraisal Technique led to efficiency and increase the profitability of the capital invest. An indication of the weaknesses of published financial information. Financial Information (ratio) is sometimes using to compare business performance with another company but it may not represent equal value. Different accounting method use in companies can distort comparison. Also, financial ratio does not have any range which present good or bad ranking. In addition, it is possible to calculate same ratio by using different method. Another vital weakness of the financial information of the organization does not give the productivity and skills of the workforce in the organization (Higgins, 2007). 4. Task 3: Choose two organizations one from private and one from not in the private sector and prepare a report; Compare the difference in corporate governance, legal and regulatory requirements between the organizations. Corporate Governance is the method by which companies is directed and controlled. The Broad of director is the main responsible person in corporate governance and selected by the Shareholder of the corporation. There are many differences between Private and not private sector Companies in Corporate Governance. For the private limited company we have selected New Look Private Limited and for non-private company owe have selected Transport for London (government owned). They are following below (Bozeman and Pandey, 2004). 1. Difference in Organization Structure: The main difference is the Organization Structure of the companies. New Look use outsider/insider model but on the other hand Transport for London (TFL) is statutory authority or state owned enterprise (Clark and Stewart, 1998)). 2. Regulation: New Look Regulated by Corporation Act and regulated but on the other hand TFL regulated by Commonwealth Corporation Act or State Owned Corporation Ace 1992, Statutory legislation and regulator and regulated (Nutt, 200). 3. Objective and Agents: New Look main interest is to make profit for Shareholder but TFL main interest is Public good (Bozeman and Pandey, 2004). 4. Independence: New Look board is legally responsible but TFL responsible is diffused (Nutt, 2006). 5. Authority: New Look authority is Board but in TFL main authority is Department Board of Govt (Bozeman and Pandey, 2004). Compare and contrasts the accountability for and roles of manages in making business decision. Accountability and Responsibility In private sector (New Look) Corporate Governance Board is responsible to shareholder for their action but on the other hand in Public Sector (TFL) board accountability is spread. In the private sector decision made by the management is generally forced by the market situation but on the other hand public sector management forced by the political situation. It is like one is about business and another is about Government (Bozeman and Pandey, 2004). However, different environment force different decision taken by the management in both sector. Nutt (2006) found that decision making in Private sector manager are more analysis based and on the other hand in public sector are more bargaining based. Also, private sector decision made by manager is more opportunity based but in public sector is more problem based. 5. Conclusion: Accounting Information system provide the necessary accounting information needed to get the overall situation of organization. It reflects the total financial strength and weakness of the organization. Although, the financial information does not include workforce, external environment but it is acceptable to everyone to Measure Companys performance over the year. Governance in corporation varies from private to public limited as well as the decision making process of the manager. 6. References: Bozeman, B. Pandey, S. K. 2004, Public Management Decision Making: Effects of Decision Content. Public Administration Review 64: 553-565. Baker, P. Wallage: The Future of Financial Reporting in Europe: Its Role in corporate Governance, The International Journal of Accounting, Vol. 35, No. 2, 2000. Clarke, M. and Stewart, J. 1998, Community governance, community leadership and the new local government, York Publishing Services, York. De Wit, B; Meyer, R (1998) strategy, process, content context, 2nd Edition; ITP, Londo Elliott, Barry and Elliot, Jamies (2008) Financial Accounting and Reporting, 12th edn, Prentice Hall J.L. Smith, R.M. Keith, W.L. Stephens: Financial Accounting, McGraw Hill Book Company, New York, 1988. Johnson, G:Scholes., K. (1999)Exploring Corporate Strategy, 5th Edition, FT Prentice Hall, London. Higgins, R. (2007) Analysis for Financial Management McGraw Hill Education (ISE Editon) Horngren, Charles and Sundern, Garry (200 8) Introduction to Management Accounting, 14th edn, Prentice Hall   Morden, T (1993) Business Strategy and planning, McGraw-Hill, London Nutt, P. C. 2006, Comparing Public and Private Sector Decision-Making Practices. J Public Adm Res Theory 16: 289-318. Wood, Frank and Sangster, Alan (2008) Business Accounting 1 , 11th edn, Prentice Hall

Zora Neale Hurston and Women Oppression

Zora Neale Hurston and Women Oppression, Inferiority and Mistreatment Introduction Zora Neale Hurston is often rated as one of the best literature writers of the 20th Century. Hurston authored four novels and many short stories, essays and poems that were all critically acclaimed. Hurston was born near the end of the 19th Century in the Southern state of Alabama before she moved with her family to Florida as a child. She spent her early years as a student at different colleges and universities and at the same time collecting folklore from various places. She was an active participant of the Harlem Renaissance where she befriended famous authors and poets such as Langston Hughes. Hurston would later on become an acclaimed writer by her own right with her most famous work being ‘Their Eyes Were Watching God’. Other notable works are â€Å"Sweat† and â€Å"The Conscience of the Court†. One persistent theme in all these works is the plight of women in the society. More specifically, Hurston depicts the inferiority, unjust treatment and oppres sion that women are subjected to in the society, especially in marriages. Hurston works seems to indicate that during the early 1900’s, women were subjected to huge inferiority, oppression and mistreatments including domestic violent at a time where speaking out was unheard off. The mistreatment of women is obvious in Hurston’s most famous work â€Å"Their Eyes Were Watching God†. This works tells the story of Janie, who undergoes various tribulations in the hands of men. In the course of the novel, the protagonist, Janie is married three times and in all three marriages, she is subjected to emotional and physical abuse at the hands of men who view women as their property and possession (Sadoff, 15). In her first marriage, her husband Logan Killicks complains about her laziness and the fact that she does not do many domestic chores. In fact, when her husband was marrying her, he thought he was simply acquiring a domestic helper, and he becomes disillusioned after some time after he realizes the Janie is not much of a helper. Janie however is a hopeless romantic and believes that a marriage should be filled with love and when she cannot bear this loveless marriage anymore, she elopes with another man. Janie’s second husband Joe proves to be more abusive in nature. Once again, it is shown just how much mistreatment women go through. It also shows how men try to assert their dominance and power over men (Miles, 45). For example, Joe constantly abuses Janie, both physically and emotionally as a way of showing the power that he holds over her. He strikes her when she cooks him dinner that he deems to be unsatisfactory. In another incidence, Janie tries to show her defiance by verbally assaulting him in the presence of his friends and he physically assaults her. Joe is extremely controlling, and he does not only show his power by physically abusing Janie but by also forbidding her from various things and activities. For instance, he restricts Janie’s social life by a huge margin and does not allow her to interact with friends. He also goes as a far as choosing the clothes that she wears. Joe is also very critical of Janie. Janie them marries after Tea Cake and although are quite smooth in this marriage, it is nevertheless clear that even in the most seeming perfect marriage, women are still viewed as inferior and are still oppressed (Sadoff 33). Although Tea Cake treat her very differently than her previous husbands, it emerges that even amidst this, some masculine behavior standards are still expected, and one of them is physically striking women. Janie is struck by Tea Cake not because he is angry and needs to do it, but just because the society expects him to do it. He is expected to show his authority over the women, and he does this by whipping Janice. A marriage is not considered complete unless it involves some few blows to the woman. In regards to Tea Cake’s physical abuse of Janice, Hurston writes that â€Å"Before that week was over he had whipped Janie. Not because her behavior justified his jealousy, but it relieved the awful fear inside him. Being able to whip her reassured him in passion. No brutal beating at all. He just slapped her around a bit to show he was  boss† (Hurston 140). The inferiority, oppression and mistreatment of women is further evident in Hurston’s other famous work Sweat. Sweat tells the story of Delia, hardworking black woman who earns a living by washing clothes for the white man. She loves her job as it brings food on the table. Delia is married to Sykes, an oppressive man who does not work. He constantly oppresses and ridicules Delia for working for the white man. The irony here is that it is the money that Delia earns from her work that puts the food on the table. Sykes is obviously abusive towards Delia, and he tries to antagonize her even further by playing on her fear for snakes (Sadoff 61). For instance, one day, her husband casually lays his bullwhip that resembles snake on Delia’s shoulder and this causes her to be hugely freighted. Delia is very angry and scolds her husband for this. Sykes however does not exhibit any bit of concern and goes on to yell at her admonishing her for bringing clothes to the house, something that de does not obviously like. Delia attempts to ignore him as she is not in a mood to fight, but Sykes is determined to fight and he therefore continues provoking her, for example by kicking a neat pile of clothes that she had arranged  (Davis 150). Delia reaches her breaking point, and screams at her husband about just how hard she works to support them and picks a piece of metal from the stove as if to strike him (Davies, 39). This particular action is a depiction of the huge oppression that Delia has been subjected to and that she has bottled inside her all this time. In fact, he husband is quite taken aback because he expects to exert his dominance and power once again over his wife without her responding in any way. In fact, Hurston writes that the episode from Delia â€Å"cowed him, and he did not strike her as he usually did† (Miles 78). This quote once again reveals the physical violence that women are subjected to. Things only get worse and in an effort to antagonize his wife even further Psyches buys a pet snake. This however proves to be his main undoing as one day the snake bites him and instead of helping him, Delia simply lets him die after all the oppression that he has caused her. The other work by Zola Hurston that further depicts the inferiority, the oppression, and the mistreatment that women in the society are subjected to is in ‘The Conscience of the Court’. This story is a depiction of the inferiority of women in the society. The main protagonist, Laura Lee Kimble is an unlearned black woman who is accused of murder. She is accused of murder although from the onset; it is clear that she is not responsible for the murder. However, because of her gender and her lack of education, her chances of redemption seem very bleak (Croft 59). She cannot even comprehend the words and vocabulary being used during her trial, and she is offered no legal counsel. When she even goes to the stand and makes her plea, she is immediately dismissed. Her inferiority causes her to resign herself to those deciding the case saying that she does not even know if she is guilty or not and it is the deciding parties who are to tell her. The â€Å"The Conscience of the Court’† just the other previous discussed work once again shows the huge inferiority that women in the society are usually held at. It shows the struggle that women go through and how they are often judged by society’s higher powers including men (Croft 80). In this case, however, Kimble is lucky because she is acquitted. Conclusion Zola Neale Hurston is without a doubt one of the greatest writers of the 20 the Century. She might not have been appreciated much in her time, but today, her works reflect issues that plagued the society during her time. As seen, one the things she describes is the inferiority, oppression and mistreatment of women in the society. In the discussed works, it is shown just how much women were treated as second-grade citizens at a time when they could not speak out about their experiences. Works Cited Croft, Robert Wayne.  A Zora Neale Hurston Companion. Greenwood Publishing Group, 2002. Davies, Kathleen. Zora Neale Hurstons Poetics of Embalmment: Articulating the Rage of Black Women and Narrative Self-Defense.  African American Review  26.1 (1992): 147-159. Hurston, Zora Neale.  Their Eyes Were Watching God: A Novel. New York: Perennial Library, 1990. Print. King, Lovalerie. Miles, Diana.  Women, violence testimony in the works of Zora Neale Hurston. P. Lang, 2003 Sadoff, Dianne F. Black Matrilineage: The Case of Alice Walker and Zora Neale Hurston.  Signs  (1985): 4-26. Zora Neale Hurston.  The Cambridge Companion to American Novelists  (2013): 146.

Racism Synthesis Essay - 1022 Words

Racism can be â€Å"defined as the hatred of one person by another or the belief that another person is less than human because of skin color, language, customs, place of birth or any factor that supposedly reveals the basic nature of that person. It has influenced wars, slavery, the formation of nations, and legal codes† (â€Å"What†). The face of racism over the past 50 years has changed but yet, some still stay the same. People made laws against racism and it is not as blunt anymore. But opinions and stereotypes will remain which will cause others to still be treated differently. One way the face of racism has changed is that there are now laws against it. Because racism was such a major problem back then, the 14th amendment was created, which†¦show more content†¦Back then, not all blacks had the same privileges and racism wasn’t just about black and white people. This is an example of colourism. Colourism can be â€Å"defined as a conscious or unco nscious state of prejudice that may be experienced by both blacks and whites so that they label as less attractive and intelligent individuals of a darker complexion, particularly, when it comes to black women† (â€Å"Demystifying†). Among the black community, there is racism between it as well. Back then, white slave owners â€Å"allowed those of a lighter complexion certain privileges and denied those of a darker complexion those privileges and created in the minds of blacks that â€Å"light† is better. In addition, the selling of lighter-skinned women into prostitution or to salve masters to become their mistresses helped to concretize the idea that light skin is better† (â€Å"Demystifying†). But racism is not just about blacks and whites. It can be between any races. With the internet and the power of social networking these days, it is even easier to repudiate and excoriate people. People can criticize you secretly and not include you in certa in events without your knowing. You can express racism even behind a computer screen on a website plus make it private so it can’t be seen by the public. Although racism has changed over time these past 50 years, racism in many ways still exists. Everybody has their own opinion and those opinions are influenced by the public and the media. In some way,Show MoreRelatedRhetorical Analysis : The Rhetorical Triangle 1129 Words   |  5 Pagespathos make up the rhetorical triangle I used in my Rhetorical Analysis Essay. To illustrate this in the beginning of Tatum’s article she attempts to use logos to demonstrate her own view on racism. She believes racism is â€Å"a term used only for behaviors committed by whites in the context of a white dominated society.† This illustrates early on that she is biased. 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